feat(experiment): rewrite Web/API page titles #10926
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caugner
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caugner
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Apr 18, 2024
argl
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Apr 18, 2024
caugner
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Problem: We identified a drop in search engine impressions in April 2023, which coincides with the Web/API retitle project (mdn/mdn#284), and we cannot rule out that there is a causal relationship. Solution: Run an experiment with 500 randomly sampled Web/API pages (of 2719 affected), partially reverting the change to their `<title>` (but not to the `<h1>`) by essentially replacing `Foo: bar property` with `Foo.bar property`.
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Summary
(MP-1054)
Problem
We identified a drop in search engine impressions in April 2023, which coincides with the Web/API retitle project, and we cannot rule out that there is a causal relationship.
Solution
Run an experiment with 500 randomly sampled Web/API pages (of 2719), partially reverting the change to their
<title>(but not to the<h1>) by essentially replacingFoo: bar propertybyFoo.bar property.Note: The change doesn't change the displayed title in the content, but it does affect the displayed title in the browser tab and in search engines.
How did you test this change?
yarn devlocally and verified that http://localhost:5042/en-US/docs/Web/API/Window/location/index.json (not in the test group) is unmodified, but http://localhost:5042/en-US/docs/Web/API/AudioContext/setSinkId/index.json (in the test group) is modified.