Alternatively you can configure a predicate to allow specific packages:
         { nixpkgs.config.allowUnfreePredicate = pkg: builtins.elem (lib.getName pkg) [
             "cuda_cccl"
           ];
         }

       c) For `nix-env`, `nix-build`, `nix-shell` or any other Nix command you can add
         { allowUnfree = true; }
       to ~/.config/nixpkgs/config.nix.