I'm a results-driven leader with extensive experience in eCommerce, Digital Products, Marketing, Sales, and Operations. I have a proven track record of leading cross-functional teams and executing strategic initiatives at top multinational corporations such as Etihad, Air Berlin, Facebook, Groupon, Dell, and Yahoo. With an entrepreneurial mindset, a strong sense of professionalism, integrity, and ethics, I'm seeking a senior global role in a progressive organization to leverage my multidisciplinary expertise and drive results.
- 🔭 I’m currently working on digital commerce & commercial aviation strategy as a consultancy service at Alpha Digital Group.
- 🌱 I’m currently learning more about AI for business and blockchain strategy.
- 👯 I’m looking to collaborate on projects related to AI, data analytics, and digital transformation.
- 💬 Ask me about product management, digital marketing strategy, and cross-functional leadership.
- 📫 How to reach me: [email protected] or [email protected]
- 📱 WhatsApp: 00 66 82 836 2713
- 🌐 Website: rossbrannigan.co
- ⚡ Fun fact: I am an avid runner, sports & health enthusiast, and passionate about traveling and learning new languages.
Founder - Business & Product Development
October 2020 – Present
- Providing digital commerce & commercial aviation strategy as a consultancy service.
Head of Marketing & Digital Strategy
September 2021 – June 2023
- Launched a long-haul airline between the UK & India market in under 12 months.
Senior Marketing Specialist
February 2021 – August 2021
- Spearheaded the development of a strategic marketing plan for a leading cloud provider's expansion into the UAE market.
Senior Manager | Digital Retail & Pricing
October 2018 – October 2020
- Built pricing strategy for commercial initiatives contributing to over $300 million in ancillary revenue.
Director of eCommerce
October 2017 – March 2018
- Restructured & modernized ecommerce and digital marketing service offering for a portfolio of over 200 global luxury properties.
ECommerce Manager
January 2016 – June 2017
- Motivated a turnaround in the existing team responsible for developing and executing eCommerce and digital marketing strategies.
Head of Online Sales
April 2014 – September 2015
- Revitalized online and digital commercial performance as a key leader in the turnaround effort.
Founder | Business & Product Development
April 2013 – March 2014
- Spearheaded the launch of an "uber for private jets" venture across key European markets.
Head of Affiliate Marketing
March 2012 – March 2013
- Spearheaded growth of the affiliate channel by 10% YoY, generating an incremental $30 million in revenue.
Manager | Online Media
September 2010 – March 2012
- Managed a $12 million annual media budget and guided 3 media agency reports to reach Dell’s quarterly business targets.
Online Sales Analyst
October 2009 – September 2010
- Propelled Facebook's early growth as one of the first hires in Europe.
Media Account Manager
December 2006 – September 2009
- Managing advertising and media campaigns across global Yahoo! digital products and properties.
MBA
2024-2026
Executive MSc in Aviation Management
2019-2020 (Deferred due to Covid-19)
Master in Management (Marketing)
2007-2008
Bac+3 in International Business
2003-2004
- English (Native)
- Spanish (Advanced)
- German (Fluent)
- Thai (Basic)
- French (Basic)
- Italian (Basic)
- Russian (Basic)
- Certificate in Digital Product Management - University of Virginia (April 2024)
- Strategic Leadership - Dartmouth (December 2022)
- Strategic Technology Management - University of Pennsylvania (December 2022)
- AI for Business - University of Illinois at Urbana-Champaign (May 2022)
- Blockchain Strategy - INSEAD (November 2021)
- And many more...
- Open Source Contributions: Repository
- Talks & Workshops: Talk/Workshop Title
