fix(public): put a real Request-the-appraisal signup form in the /pricing closing callout

public/pricing.html

@@ -129,6 +129,11 @@ <h2>Before you ask</h2>
   <div class="band">
     <h2>The appraisal costs you an email. The rest is a decision you can make later.</h2>
     <p>Six a month, done by hand. When this month's sixth is taken the intake closes until the next one opens.</p>
+    <form class="lead two" action="/api/signups" method="post">
+      <input type="text" name="website" required inputmode="url" autocomplete="url" placeholder="yourwebsite.com" aria-label="Your website domain" pattern="(https?://)?([a-zA-Z0-9\-]+\.)+[a-zA-Z]{2,}(:[0-9]+)?(/[^\s]*)?" title="Enter your domain, like example.com">
+      <input type="email" name="email" required placeholder="Your work email" aria-label="Your work email">
+      <button>Request the appraisal</button>
+    </form>
     <div class="note">No revenue, ranking, ROAS, conversion, booked-call or sales-volume guarantees. The delivery guarantee above is the only promise we make about outcomes, and it is a promise about our work, not your market.</div>
   </div>
 

scripts/check-site.mjs

@@ -297,6 +297,33 @@ if (!retiredDesk.includes("role=\"tabpanel\"") || !retiredDesk.includes("aria-la
   failures.push("Agent output must expose a proper tabpanel relationship.");
 }
 
+// Pricing closing-callout regression (Grok finding: the /pricing closing band
+// ended in a dead end — "The appraisal costs you an email" with no way to send
+// one — while every other served conversion surface carried a real intake
+// form). The band must keep the actual signup form: a form.lead inside the
+// .band posting website + email to /api/signups, both fields with a
+// persistent programmatic aria-label, and a submit button reading "Request
+// the appraisal". STATIC SOURCE GUARD (regex over pricing.html), matching the
+// repo's other source-string guards.
+const sitePricing = read("public/pricing.html");
+const pricingBand = sitePricing.match(/<div class="band">([\s\S]*?)<\/div>\s*<section id="confidential">/)?.[1] ?? "";
+const pricingForm = pricingBand.match(/<form\b[^>]*class="lead[^>]*"[^>]*>[\s\S]*?<\/form>/i)?.[0] ?? "";
+
+if (!pricingForm || !pricingForm.includes('action="/api/signups"') || !pricingForm.includes('method="post"')) {
+  failures.push("Pricing closing callout must carry the real signup form (form.lead posting website + email to /api/signups) so the appraisal ask is actionable in place.");
+}
+for (const input of pricingForm.matchAll(/<input\b[^>]*>/gi)) {
+  const tag = input[0];
+  if (!/\bname="(?:website|email)"/.test(tag)) continue;
+  const aria = tag.match(/\baria-label="([^"]*)"/)?.[1] ?? "";
+  if (!aria.trim()) {
+    failures.push(`Pricing intake input must carry a persistent programmatic aria-label (placeholder-only labels disappear as buyers type): ${tag}`);
+  }
+}
+if (!/Request the appraisal/i.test(pricingForm)) {
+  failures.push('Pricing closing callout submit button must read "Request the appraisal".');
+}
+
 // Mobile layout regression: at 390x844 the /audit page previously overflowed
 // horizontally (navlinks measured to x=569, the 53-of-89 stat to x=451).
 // The mobile treatment must live in audit.css behind the shared 760px