[seo-metadata] unique titles, canonicals & schema on compare/home/legal pages

[Smetools]

What

Closes the metadata gaps the 2026-06-14 SEO audit found (overall 67.4/100). Everything outside the blog tier (97.9) was sharing the root layout's default <title>, missing rel=canonical, and carrying no JSON-LD.

Root cause: /compare/* and the 5 legal pages are 'use client' components (can't export const metadata), and the homepage page.tsx had no metadata export — so all fell back to layout defaults.

Changes (21 files, additive — no UI/behavior change)

Surface	Fix
/compare/* ×5	New server layout.tsx per route → unique title + description + self-canonical (lib/compare-seo.ts); FAQPage + SoftwareApplication + BreadcrumbList JSON-LD (components/compare/compare-json-ld.tsx)
Homepage	Canonical + OpenGraph; Organization / WebSite / SoftwareApplication JSON-LD
Legal/utility (policy, terms, contact-us, book, careers)	Server layout.tsx → unique title + description + canonical
/for/odoo-partners	Add canonical to existing metadata
Root layout.tsx	metadataBase + default OpenGraph siteName
/blog index	Blog (BlogPosting list) JSON-LD

/a /b /c /d already canonical→home on main (#57) — left untouched.

Verification

• tsc --noEmit → 0 errors
• next build → green, all routes compile (compare pages now ship the JSON-LD)
• Built static HTML confirms the fix renders:
  • /compare/knowcap-vs-otter → title Knowcap vs Otter.ai — AI Meeting Notes That Take Action, canonical present, FAQPage/SoftwareApplication/BreadcrumbList schema
  • / → canonical present, Organization + WebSite + SoftwareApplication schema
  • /policy → title Privacy Policy — Knowcap, canonical present

Projected audit lift: ~67 → ~85 once deployed.

🤖 Generated with Claude Code

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Project	Deployment	Actions	Updated (UTC)
knowcap-landing	Building	Preview, Comment	Jun 14, 2026 12:58pm

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ℹ️ Review info

⚙️ Run configuration

Configuration used: defaults

Review profile: CHILL

Plan: Pro Plus

Run ID: 50bea7dc-7309-4ef7-8b93-35fd2839758e

📥 Commits

Reviewing files that changed from the base of the PR and between a9e7339 and 83b4972.

📒 Files selected for processing (21)

• app/app/blog/page.tsx
• app/app/book/layout.tsx
• app/app/careers/layout.tsx
• app/app/compare/knowcap-vs-fellow/layout.tsx
• app/app/compare/knowcap-vs-fellow/page.tsx
• app/app/compare/knowcap-vs-fireflies/layout.tsx
• app/app/compare/knowcap-vs-fireflies/page.tsx
• app/app/compare/knowcap-vs-granola/layout.tsx
• app/app/compare/knowcap-vs-granola/page.tsx
• app/app/compare/knowcap-vs-otter/layout.tsx
• app/app/compare/knowcap-vs-otter/page.tsx
• app/app/compare/knowcap-vs-read-ai/layout.tsx
• app/app/compare/knowcap-vs-read-ai/page.tsx
• app/app/contact-us/layout.tsx
• app/app/for/odoo-partners/page.tsx
• app/app/layout.tsx
• app/app/page.tsx
• app/app/policy/layout.tsx
• app/app/terms/layout.tsx
• app/components/compare/compare-json-ld.tsx
• app/lib/compare-seo.ts

✨ Finishing Touches

🧪 Generate unit tests (beta)

• Create PR with unit tests
• Commit unit tests in branch hassan-seo-metadata

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