diff --git a/README.md b/README.md
index b75402a..446341f 100644
--- a/README.md
+++ b/README.md
@@ -16,7 +16,7 @@
 </p>
 
 <p align="center">
-  <img src="docs/image.png" width="720" alt="OpenHop — animated data-flow diagram" />
+  <img src="docs/order-flow.gif" width="720" alt="OpenHop animating an end-to-end order flow" />
 </p>
 
 <p align="center">
diff --git a/docs/image.png b/docs/image.png
deleted file mode 100644
index 352d376..0000000
Binary files a/docs/image.png and /dev/null differ
diff --git a/docs/order-flow.gif b/docs/order-flow.gif
new file mode 100644
index 0000000..bee50aa
Binary files /dev/null and b/docs/order-flow.gif differ