diff --git a/src/open_inwoner/templates/pages/product/detail.html b/src/open_inwoner/templates/pages/product/detail.html
index 74fc2b163d..316b312901 100644
--- a/src/open_inwoner/templates/pages/product/detail.html
+++ b/src/open_inwoner/templates/pages/product/detail.html
@@ -4,7 +4,7 @@
 {% block header_image %}
 {% if object.image %}
     <aside aria-hidden="true">
-        <img class="main-image main-image--start-after" src="{{ object.image.url }}" alt="Header image">
+        <img class="main-image main-image--start-after" src="{{ object.image.url }}">
     </aside>
 {% endif %}
 {% endblock header_image %}