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layout: post
title: Personas :
---##Aissata Saar
Title : SEO and Creative Director of Djeegn Fashion Brand
Experience :Worked as a stylist for 3 years at Balenciaga fashion company in Paris. In 2014 created Djeegn Fashion Label for women. Her design inspirations come from her native country Senegal .
Hobbies : tailoring, pattern making, travel
##DEMOGRAPHICS: • Female
• Age 35-45
• Dual HH Income: $180,000
• Urban ##IDENTIFIERS:
• Leader
• Professional
##GOALS:
• Bring her company success
• Grow profits from her business
• Start online shop
##CHALLENGES:
• Budget doesn’t allow to hire a lot of staff
##HOW WE HELP: • Integration of online shopping card • Setting up an online store