Skip to content

Latest commit

 

History

History
19 lines (13 loc) · 1.86 KB

README.md

File metadata and controls

19 lines (13 loc) · 1.86 KB

The Mind's Eye: How We Perceive Data

Over the last couple of centuries, data visualisation has developed to the point where it is in everyday use across all walks of life. Data visualisation is generally recognised as an effective tool for both storytelling and analysis, overcoming most language and educational barriers. But why is this the case?

Scientific research is beginning to provide an insight into the neurological and psychological processes that underpin the principles of data visualisation. This talk will show how the science of visual perception explains why the principles of data visualisation are so effective, and how an understanding of the science behind best practice can improve the design of your visualisations.

Graham Odds

Graham is a designer and developer working across desktop, web and mobile, specialising in data visualisation. As Head of User Experience at Scott Logic, he works primarily with financial services institutions, designing, building and improving their research and analysis tools. He likes to educate coders about the concept of users and artists about the reality of technology, or just rant and rave at whoever will listen.

Presented at: