diff --git a/lib/web_ui/lib/src/engine/web_experiments.dart b/lib/web_ui/lib/src/engine/web_experiments.dart
index ecc53cb70be3f..fb5f1a40b637c 100644
--- a/lib/web_ui/lib/src/engine/web_experiments.dart
+++ b/lib/web_ui/lib/src/engine/web_experiments.dart
@@ -36,9 +36,24 @@ class WebExperiments {
 
   bool _useCanvasText = _defaultUseCanvasText;
 
+  // TODO(mdebbar): Clean up https://github.com/flutter/flutter/issues/71952
+  /// Experiment flag for using canvas-based measurement for rich text.
+  bool get useCanvasRichText => _useCanvasRichText;
+  set useCanvasRichText(bool? enabled) {
+    _useCanvasRichText = enabled ?? _defaultUseCanvasRichText;
+  }
+
+  static const bool _defaultUseCanvasRichText = const bool.fromEnvironment(
+    'FLUTTER_WEB_USE_EXPERIMENTAL_CANVAS_RICH_TEXT',
+    defaultValue: false,
+  );
+
+  bool _useCanvasRichText = _defaultUseCanvasRichText;
+
   /// Reset all experimental flags to their default values.
   void reset() {
     _useCanvasText = _defaultUseCanvasText;
+    _useCanvasRichText = _defaultUseCanvasRichText;
   }
 
   /// Used to enable/disable experimental flags in the web engine.
@@ -47,6 +62,9 @@ class WebExperiments {
       case 'useCanvasText':
         useCanvasText = enabled;
         break;
+      case 'useCanvasRichText':
+        useCanvasRichText = enabled;
+        break;
     }
   }
 }
diff --git a/lib/web_ui/lib/src/ui/text.dart b/lib/web_ui/lib/src/ui/text.dart
index 2d9ef7d3b9ee1..43c54c4e9b6d2 100644
--- a/lib/web_ui/lib/src/ui/text.dart
+++ b/lib/web_ui/lib/src/ui/text.dart
@@ -587,6 +587,8 @@ abstract class ParagraphBuilder {
   factory ParagraphBuilder(ParagraphStyle style) {
     if (engine.useCanvasKit) {
       return engine.CkParagraphBuilder(style);
+    } else if (engine.WebExperiments.instance!.useCanvasRichText) {
+      return engine.CanvasParagraphBuilder(style as engine.EngineParagraphStyle);
     } else {
       return engine.DomParagraphBuilder(style as engine.EngineParagraphStyle);
     }
diff --git a/lib/web_ui/test/engine/web_experiments_test.dart b/lib/web_ui/test/engine/web_experiments_test.dart
index c0f0a4f7f05f2..5102846e5c84e 100644
--- a/lib/web_ui/test/engine/web_experiments_test.dart
+++ b/lib/web_ui/test/engine/web_experiments_test.dart
@@ -11,6 +11,7 @@ import 'package:test/test.dart';
 import 'package:ui/src/engine.dart';
 
 const bool _defaultUseCanvasText = true;
+const bool _defaultUseCanvasRichText = false;
 
 void main() {
   internalBootstrapBrowserTest(() => testMain);
@@ -27,47 +28,66 @@ void testMain() {
 
   test('default web experiment values', () {
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
   });
 
   test('can turn on/off web experiments', () {
     WebExperiments.instance.updateExperiment('useCanvasText', true);
+    WebExperiments.instance.updateExperiment('useCanvasRichText', true);
     expect(WebExperiments.instance.useCanvasText, true);
+    expect(WebExperiments.instance.useCanvasRichText, true);
 
     WebExperiments.instance.updateExperiment('useCanvasText', false);
+    WebExperiments.instance.updateExperiment('useCanvasRichText', false);
     expect(WebExperiments.instance.useCanvasText, false);
+    expect(WebExperiments.instance.useCanvasRichText, false);
 
     WebExperiments.instance.updateExperiment('useCanvasText', null);
+    WebExperiments.instance.updateExperiment('useCanvasRichText', null);
     // Goes back to default value.
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
   });
 
   test('ignores unknown experiments', () {
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
     WebExperiments.instance.updateExperiment('foobarbazqux', true);
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
     WebExperiments.instance.updateExperiment('foobarbazqux', false);
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
   });
 
   test('can reset web experiments', () {
     WebExperiments.instance.updateExperiment('useCanvasText', false);
+    WebExperiments.instance.updateExperiment('useCanvasRichText', false);
     WebExperiments.instance.reset();
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
 
     WebExperiments.instance.updateExperiment('useCanvasText', false);
+    WebExperiments.instance.updateExperiment('useCanvasRichText', false);
     WebExperiments.instance.updateExperiment('foobarbazqux', true);
     WebExperiments.instance.reset();
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
   });
 
   test('js interop also works', () {
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
 
     expect(() => jsUpdateExperiment('useCanvasText', true), returnsNormally);
+    expect(() => jsUpdateExperiment('useCanvasRichText', true), returnsNormally);
     expect(WebExperiments.instance.useCanvasText, true);
+    expect(WebExperiments.instance.useCanvasRichText, true);
 
     expect(() => jsUpdateExperiment('useCanvasText', null), returnsNormally);
+    expect(() => jsUpdateExperiment('useCanvasRichText', null), returnsNormally);
     expect(WebExperiments.instance.useCanvasText, _defaultUseCanvasText);
+    expect(WebExperiments.instance.useCanvasRichText, _defaultUseCanvasRichText);
   });
 
   test('js interop throws on wrong type', () {