diff --git a/x-pack/solutions/security/plugins/security_solution/common/constants.ts b/x-pack/solutions/security/plugins/security_solution/common/constants.ts
index 80300227b0ae7..3581de4994e48 100644
--- a/x-pack/solutions/security/plugins/security_solution/common/constants.ts
+++ b/x-pack/solutions/security/plugins/security_solution/common/constants.ts
@@ -516,4 +516,7 @@ export const JEST_ENVIRONMENT = typeof jest !== 'undefined';
 /*
  * The tag to mark promotion rules that are related to the AI for SOC integrations
  */
-export const PROMOTION_RULE_TAG = 'Promotion';
+export const PROMOTION_RULE_TAGS = [
+  'Promotion', // This is the legacy tag for promotion rules and can be safely removed once promotion rules go live
+  'Promotion: External Alerts',
+];
diff --git a/x-pack/solutions/security/plugins/security_solution/server/lib/detection_engine/prebuilt_rules/logic/integrations/install_promotion_rules.ts b/x-pack/solutions/security/plugins/security_solution/server/lib/detection_engine/prebuilt_rules/logic/integrations/install_promotion_rules.ts
index 5c0d56e083909..c40c2b99ac173 100644
--- a/x-pack/solutions/security/plugins/security_solution/server/lib/detection_engine/prebuilt_rules/logic/integrations/install_promotion_rules.ts
+++ b/x-pack/solutions/security/plugins/security_solution/server/lib/detection_engine/prebuilt_rules/logic/integrations/install_promotion_rules.ts
@@ -18,7 +18,8 @@ import type {
 } from '../../../../../../common/api/detection_engine/prebuilt_rules/bootstrap_prebuilt_rules/bootstrap_prebuilt_rules.gen';
 import { getErrorMessage } from '../../../../../utils/error_helpers';
 import type { EndpointInternalFleetServicesInterface } from '../../../../../endpoint/services/fleet';
-import { PROMOTION_RULE_TAG } from '../../../../../../common/constants';
+import { PROMOTION_RULE_TAGS } from '../../../../../../common/constants';
+import type { PrebuiltRuleAsset } from '../../model/rule_assets/prebuilt_rule_asset';
 
 interface InstallPromotionRulesParams {
   rulesClient: RulesClient;
@@ -70,7 +71,7 @@ export async function installPromotionRules({
   const latestPromotionRules = latestRuleAssets.filter((rule) => {
     // Rule should be tagged as 'Promotion' and should be related to an enabled integration
     return (
-      (rule.tags ?? []).includes(PROMOTION_RULE_TAG) &&
+      isPromotionRule(rule) &&
       rule.related_integrations?.some((integration) =>
         installedIntegrations.has(integration.package)
       )
@@ -146,3 +147,7 @@ export async function installPromotionRules({
     errors: allErrors.size > 0 ? Array.from(allErrors.values()) : [],
   };
 }
+
+function isPromotionRule(rule: PrebuiltRuleAsset): boolean {
+  return (rule.tags ?? []).some((tag) => PROMOTION_RULE_TAGS.includes(tag));
+}