diff --git a/buildpack-deps/README-content.md b/buildpack-deps/README-content.md
index 6aa560db024b..3620b3cfdb5e 100644
--- a/buildpack-deps/README-content.md
+++ b/buildpack-deps/README-content.md
@@ -1,3 +1,9 @@
 # What is buildpack-deps?
 
-`buildpack-deps` is in spirit similar to [Heroku's stack images](https://github.com/heroku/stack-images/blob/master/bin/cedar.sh); it includes a huge number of "development header" packages needed by arbitrary things like Ruby Gems, PyPI modules, etc.  This makes it possible to do something like a `bundle install` in an arbitrary application directory without knowing beforehand that it needs `ssl.h` to build one of the modules depended on, for example.
+# What is buildpack-deps?
+
+In spirit, `buildpack-deps` is similar to [Heroku's stack images](https://github.com/heroku/stack-images/blob/master/bin/cedar.sh). It includes a
+large number of "development header" packages needed by various things like Ruby Gems,
+PyPI modules, etc. For example, `buildpack-deps` would let you do a `bundle install` in
+an arbitrary application directory without knowing beforehand that `ssl.h` is required to
+build a dependent module.
diff --git a/buildpack-deps/README.md b/buildpack-deps/README.md
index 475ccac93fcb..4fafb70355b2 100644
--- a/buildpack-deps/README.md
+++ b/buildpack-deps/README.md
@@ -5,16 +5,30 @@
 
 # What is buildpack-deps?
 
-`buildpack-deps` is in spirit similar to [Heroku's stack images](https://github.com/heroku/stack-images/blob/master/bin/cedar.sh); it includes a huge number of "development header" packages needed by arbitrary things like Ruby Gems, PyPI modules, etc.  This makes it possible to do something like a `bundle install` in an arbitrary application directory without knowing beforehand that it needs `ssl.h` to build one of the modules depended on, for example.
+In spirit, `buildpack-deps` is similar to [Heroku's stack images](https://github.com/heroku/stack-images/blob/master/bin/cedar.sh). It includes a
+large number of "development header" packages needed by various things like Ruby Gems,
+PyPI modules, etc. For example, `buildpack-deps` would let you do a `bundle install` in
+an arbitrary application directory without knowing beforehand that `ssl.h` is required to
+build a dependent module.
 
 # User Feedback
 
 ## Issues
 
-If you have any questions about the image, please contact us through a [GitHub issue](https://github.com/docker-library/buildpack-deps/issues) or in the IRC channel `#docker-library` on [Freenode](https://freenode.net).
+If you have any questions about the image, please contact us through a [GitHub
+issue](https://github.com/docker-library/buildpack-deps/issues) or in the IRC channel
+`#docker-library` on [Freenode](https://freenode.net).
 
 ## Contributing
 
-If you want to contribute new features or updates, we are always thrilled to receive pull requests, and do our best to process them as fast as possible.
+If you want to contribute new features or updates, we are always thrilled to receive pull
+requests, and do our best to process them as fast as possible.
+
+We recommend discussing your plans through a [GitHub issue](https://github.com/docker-library/buildpack-deps/issues) before starting to code,
+especially for more ambitious contributions. This gives other contributors a chance to
+point you in the right direction, give feedback on your design, and maybe point out if
+someone else is working on the same thing.
+
+Similarly, if you encounter an issue, bug, or problem you don't want to tackle yourself,
+please file a [GitHub issue](https://github.com/docker-library/buildpack-deps/issues).
 
-We recommend discussing your plans through a [GitHub issue](https://github.com/docker-library/buildpack-deps/issues) before starting to code - especially for more ambitious contributions. This gives other contributors a chance to point you in the right direction, give feedback on your design, and maybe point out if someone else is working on the same thing.