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google-analytics.html
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<!DOCTYPE html>
<html>
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width, initial-scale=1">
<meta name="description" content="Dino Lai Software Blogs include Notes, Records and Resources">
<meta name="keywords" content="Programming,System,Coding,Software Develop">
<meta name="author" content="Dino Lai">
<title>Google Analytics - Dinote</title>
<!-- Facebook Open Graph -->
<meta property="og:url" content="https://dinolai.com/notes/web/google-analytics.html" />
<meta property="og:type" content="article" />
<meta property="og:title" content="Google Analytics - Dinote" />
<meta property="og:description" content="Dino Lai Software Blogs include Notes, Records and Resources" />
<meta property="og:image" content="https://dinolai.com/assets/images/logo-icon-name.png" />
<!-- End Facebook Open Graph -->
<link rel="icon" href="/favicon.png" type="image/png">
<!-- Latest compiled and minified CSS -->
<link rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.7/css/bootstrap.min.css" integrity="sha384-BVYiiSIFeK1dGmJRAkycuHAHRg32OmUcww7on3RYdg4Va+PmSTsz/K68vbdEjh4u"
crossorigin="anonymous">
<!-- Optional theme -->
<link rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.7/css/bootstrap-theme.min.css" integrity="sha384-rHyoN1iRsVXV4nD0JutlnGaslCJuC7uwjduW9SVrLvRYooPp2bWYgmgJQIXwl/Sp"
crossorigin="anonymous">
<link href="https://maxcdn.bootstrapcdn.com/font-awesome/4.7.0/css/font-awesome.min.css" rel="stylesheet" integrity="sha384-wvfXpqpZZVQGK6TAh5PVlGOfQNHSoD2xbE+QkPxCAFlNEevoEH3Sl0sibVcOQVnN" crossorigin="anonymous">
<link rel="stylesheet" href="//cdnjs.cloudflare.com/ajax/libs/highlight.js/10.4.1/styles/vs.min.css">
<link rel="stylesheet" href="/node_modules/github-markdown-css/github-markdown.css">
<link rel="stylesheet" href="/assets/css/layout.css">
<script src="/assets/js/google-tags.js"></script>
</head>
<body>
<nav class="navbar navbar-inverse">
<div class="container">
<div class="navbar-header">
<button type="button" class="navbar-toggle collapsed" data-toggle="collapse" data-target="#navbar" aria-expanded="false"
aria-controls="navbar">
<span class="sr-only">Toggle navigation</span>
<span class="icon-bar"></span>
<span class="icon-bar"></span>
<span class="icon-bar"></span>
</button>
<a class="navbar-brand" href="/">Dinote</a>
</div>
<div id="navbar" class="navbar-collapse collapse">
<ul class="nav navbar-nav">
<li id="info-link"><a href="/info">Info</a></li>
<li id="notes-link"><a href="/notes">Notes</a></li>
<li id="toys-link"><a href="/toys">Toys</a></li>
<li id="slides-link"><a href="/slides">Slides</a></li>
<li id="books-link"><a href="/books">Books</a></li>
<li><a href="https://photos.app.goo.gl/VQy1qPDjKNdcm8Qc6" target="_blank" rel="noopener">Records</a></li>
<li><a href="https://www.xmind.net/share/dinos80152/" target="_blank" rel="noopener">MindMaps</a></li>
</ul>
<form id="search-form" class="navbar-form navbar-right" role="search">
<div class="form-group">
<input id="search-input" type="text" class="form-control" placeholder="Search">
</div>
<button type="submit" class="btn btn-default">Submit</button>
</form>
</div>
</div>
<!--/.nav-collapse -->
</div>
</nav>
<div class="container">
<div class="row">
<div class="col-lg-9">
<article class="markdown-body">
<header>Updated: 2017-04-13 18:52:38 CST +08</header>
<main>
<h1 id="google-analytics">Google Analytics</h1>
<h2 id="layout">Layout</h2>
<h3 id="date">Date</h3>
<ul>
<li>Range</li>
<li>Compare</li>
</ul>
<h3 id="main-chart">Main Chart</h3>
<ul>
<li>Line Chart</li>
<li>Motion Chart</li>
</ul>
<h3 id="data-table">Data Table</h3>
<ul>
<li>Dimension</li>
<li>Metrics</li>
</ul>
<h4 id="category">Category</h4>
<ul>
<li>data table
<ul>
<li>Plot Rows (Choosen to Main Chart)</li>
</ul></li>
<li>percentage view</li>
<li>performance view</li>
<li>comparison view</li>
<li>Pivot table</li>
</ul>
<h4 id="segmentation">Segmentation</h4>
<p>going deeper</p>
<h2 id="audience">Audience</h2>
<h3 id="overview">Overview</h3>
<h4 id="term">Term</h4>
<ul>
<li>Sessions</li>
</ul>
<blockquote>
<p><a href="https://support.google.com/analytics/answer/2731565?hl=en">How a session is defined in Analytics</a>
* Time-based expiry (including end of day):
* After 30 minutes of inactivity
* At midnight
* Campaign change:
* If a user arrives via one campaign, leaves, and then comes back via a different campaign.</p>
</blockquote>
<ul>
<li>Users</li>
<li>Pageviews</li>
<li>Bounce Rate (single page visits)</li>
</ul>
<h3 id="source">Source</h3>
<h3 id="location">Location</h3>
<h3 id="geo">Geo</h3>
<ul>
<li>Language</li>
<li>Location</li>
</ul>
<h3 id="behavior">Behavior</h3>
<ul>
<li>New vs Returning</li>
<li>Frequency & Recency</li>
<li>Engagement</li>
</ul>
<h3 id="technology">Technology</h3>
<ul>
<li>Browser & OS</li>
<li>Network</li>
</ul>
<h3 id="mobile">Mobile</h3>
<ul>
<li>Overview</li>
<li>Devices</li>
</ul>
<h3 id="benchmarking">Benchmarking</h3>
<ul>
<li>Channels</li>
<li>Location</li>
<li>Devices</li>
</ul>
<h3 id="users-flow">Users Flow</h3>
<h4 id="example">Example</h4>
<ul>
<li>Operating System</li>
</ul>
<h2 id="acquisition">Acquisition</h2>
<h3 id="overview-1">Overview</h3>
<ul>
<li>Table
<ul>
<li>Bounce Rate</li>
</ul></li>
<li>Channel</li>
<li>Sources/Mediums
<ul>
<li>Landing Page</li>
</ul></li>
</ul>
<h3 id="all-traffic">All Traffic</h3>
<h4 id="source-medium">Source/Medium</h4>
<ul>
<li>尖峰值</li>
<li>看特定歲數從哪邊來</li>
</ul>
<h4 id="referrals">Referrals</h4>
<ul>
<li>看 yahoo 搜尋與 facebook 粉絲團比較</li>
<li>add landing page dimension</li>
</ul>
<h3 id="social">Social</h3>
<h4 id="overview-2">Overview</h4>
<ul>
<li>Social Network</li>
<li>Shared URL</li>
</ul>
<h3 id="compaigns">Compaigns</h3>
<h4 id="utm-tracking">UTM Tracking</h4>
<ul>
<li>utm_source</li>
<li>utm_medium</li>
<li>utm_campaign</li>
<li>mysite.com?utm_source=twitter&utm_medium=social&utm_campaign=offer</li>
</ul>
<h3 id="search-engine-optimization">Search Engine Optimization</h3>
<ul>
<li><em>Webmaster Tools site</em></li>
</ul>
<h4 id="queries">Queries</h4>
<ul>
<li>Average Position (搜尋後在排名的第幾位)</li>
</ul>
<h4 id="landing-pages">Landing Pages</h4>
<ul>
<li>Google property (透過什麼搜尋出來 ex: google image)</li>
</ul>
<h2 id="behavior-1">Behavior</h2>
<h3 id="overview-3">Overview</h3>
<ul>
<li>Page</li>
<li>Page Title</li>
</ul>
<h3 id="behavior-flow">Behavior Flow</h3>
<h4 id="site-content">Site Content</h4>
<ul>
<li>All Pages</li>
<li>Content DrillDown</li>
<li>Landing Pages</li>
<li>Exit Pages</li>
</ul>
<h4 id="site-speed">Site Speed</h4>
<h5 id="page-timing">Page Timing</h5>
<ul>
<li>map overlay</li>
</ul>
<h3 id="events">Events</h3>
<h4 id="overview-4">Overview</h4>
<ul>
<li>Pages</li>
</ul>
<h3 id="goal">Goal</h3>
<h4 id="setup">SetUp</h4>
<ol>
<li>Admin</li>
<li>View
<ul>
<li>Goals</li>
</ul></li>
</ol>
<h2 id="realtime">RealTime</h2>
<h3 id="overview-5">Overview</h3>
<h3 id="locations">Locations</h3>
<h3 id="traffic-sources">Traffic Sources</h3>
<h3 id="content">Content</h3>
<h3 id="event">Event</h3>
<h2 id="dashboard">DashBoard</h2>
<h2 id="reference">Reference</h2>
<ul>
<li><a href="https://www.youtube.com/watch?v=s4R5WWWg2Vk">Google Analytics 2015 - Tutorial for Beginners (1)</a></li>
<li><a href="https://www.youtube.com/watch?v=qtSo2ERAF18">Google Analytics 2015 - Tutorial for Beginners (2)</a></li>
</ul>
<gcse:searchresults-only></gcse:searchresults-only>
</main>
</article>
<hr>
<div id="disqus_thread"></div>
</div>
<div class="col-lg-3">
<aside>
<section class="panel panel-grey">
<div class="panel-heading clickable" data-toggle="collapse" data-target="#notes-list-all" aria-controls="notes-list-all">
Notes Categories
</div>
<ul id="notes-list-all" class="list-group collapse in" aria-expanded="true">
<li class="list-group-item">
<a href="/notes#aws">AWS</a>
</li>
<li class="list-group-item">
<a href="/notes#books">Books</a>
</li>
<li class="list-group-item">
<a href="/notes#development">Development</a>
</li>
<li class="list-group-item">
<a href="/notes#php">PHP</a>
</li>
<li class="list-group-item">
<a href="/notes#laravel">Laravel</a>
</li>
<li class="list-group-item">
<a href="/notes#golang">Golang</a>
</li>
<li class="list-group-item">
<a href="/notes#git">Git</a>
</li>
<li class="list-group-item">
<a href="/notes#database">Database</a>
</li>
<li class="list-group-item">
<a href="/notes#linux">Linux</a>
</li>
<li class="list-group-item">
<a href="/notes#system">System</a>
</li>
<li class="list-group-item">
<a href="/notes#web">Web</a>
</li>
<li class="list-group-item">
<a href="/notes#editor">Editor</a>
</li>
<li class="list-group-item">
<a href="/notes#os">OS</a>
</li>
<li class="list-group-item">
<a href="/notes#others">Others</a>
</li>
</ul>
</section>
<section class="panel panel-grey">
<div class="panel-heading">Tutorial by Code Example</div>
<ul id="links-list-all" class="list-group">
<li class="list-group-item">
<a href="https://github.com/dinos80152/hackme" target="_blank" rel="noopener">Hack Me</a>
</li>
<li class="list-group-item">
<a href="https://github.com/dinos80152/php-tutorial" target="_blank" rel="noopener">PHP Tutorial</a>
</li>
<li class="list-group-item">
<a href="https://github.com/dinos80152/php-design-pattern-lol" target="_blank" rel="noopener">PHP Design Patterns</a>
</li>
<li class="list-group-item">
<a href="https://github.com/dinos80152/laravel5-example" target="_blank" rel="noopener">Laravel5 Examples</a>
</li>
<li class="list-group-item">
<a href="https://github.com/dinos80152/lairavel" target="_blank" rel="noopener">Web Framework Implementation</a>
</li>
</ul>
</section>
<section class="panel panel-grey">
<div class="panel-heading">Links</div>
<ul id="links-list-all" class="list-group">
<li class="list-group-item">
<i class="fa fa-github fa-fw" aria-hidden="true"></i>
<a href="https://github.com/dinos80152" target="_blank" rel="noopener"> Github</a>
</li>
<li class="list-group-item">
<i class="fa fa-facebook fa-fw" aria-hidden="true"></i>
<a href="https://www.facebook.com/dinolai.note/" target="_blank" rel="noopener"> Facebook</a>
</li>
<li class="list-group-item">
<i class="fa fa-get-pocket fa-fw" aria-hidden="true"></i>
<a href="https://getpocket.com/@dinos80152" target="_blank" rel="noopener"> Pocket</a>
</li>
<li class="list-group-item">
<i class="fa fa-flickr fa-fw" aria-hidden="true"></i>
<a href="https://photos.app.goo.gl/VQy1qPDjKNdcm8Qc6" target="_blank" rel="noopener"> Photos</a>
</li>
<li class="list-group-item">
<i class="fa fa-linkedin fa-fw" aria-hidden="true"></i>
<a href="https://www.linkedin.com/in/dinolai" target="_blank" rel="noopener"> LinkedIn</a>
</li>
<li class="list-group-item">
<i class="fa fa-envelope fa-fw" aria-hidden="true"></i>
<a href="mailto:[email protected]"> Mail</a>
</li>
</ul>
</section>
</aside>
</div>
</div>
</div>
<footer>
<p>© Copyright 2015-2017 by Dino Lai. All Rights Reserved.</p>
</footer>
</body>
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});
});
</script>
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