diff --git a/package.json b/package.json
index db040b593..9437131f0 100644
--- a/package.json
+++ b/package.json
@@ -85,6 +85,7 @@
     "ui-assets": "copy-aragon-ui-assets -n aragon-ui ./build",
     "start": "node scripts/start",
     "start:local": "node scripts/launch-local",
+    "start:with:profiles": "cross-env WITH_PROFILES=true node scripts/start",
     "start:mainnet": "cross-env REACT_APP_ETH_NETWORK_TYPE=main npm start",
     "start:rinkeby": "npm start",
     "start:staging": "cross-env REACT_APP_ENS_REGISTRY_ADDRESS=0xfe03625ea880a8cba336f9b5ad6e15b0a3b5a939 npm start",
diff --git a/src/repo-utils.js b/src/repo-utils.js
index b9fa5b553..ad596a9cf 100644
--- a/src/repo-utils.js
+++ b/src/repo-utils.js
@@ -25,3 +25,5 @@ export const KNOWN_ICONS = new Map([
 export function isKnownRepo(appId) {
   return KNOWN_ICONS.has(appId)
 }
+
+export const withProfiles = process.env.WITH_PROFILES || false