diff --git a/app/client/src/widgets/TableWidgetV2/widget/__tests__/derived.test/htmlColumns.test.js b/app/client/src/widgets/TableWidgetV2/widget/__tests__/derived.test/htmlColumns.test.js
index 7e40f9055e53..bb5a2d551f63 100644
--- a/app/client/src/widgets/TableWidgetV2/widget/__tests__/derived.test/htmlColumns.test.js
+++ b/app/client/src/widgets/TableWidgetV2/widget/__tests__/derived.test/htmlColumns.test.js
@@ -183,6 +183,46 @@ describe("HTML columns", () => {
     delete input.searchText;
   });
 
+  it("validate search works when a javascript object is sent in HTMLcolumn", () => {
+    const jsObjectInput = _.cloneDeep(input);
+
+    jsObjectInput.processedTableData[0].status = {
+      color: "yellow",
+      text: "Adventure",
+    };
+    jsObjectInput.searchText = "Adventure";
+    const expected = [
+      {
+        id: 1,
+        name: "Jim Doe",
+        status: {
+          color: "yellow",
+          text: "Adventure",
+        },
+        __originalIndex__: 0,
+      },
+    ];
+
+    let result = getFilteredTableData(jsObjectInput, moment, _);
+
+    expect(result).toStrictEqual(expected);
+  });
+
+  it("validate search does not filter based on html attributes", () => {
+    input.searchText = "span";
+    const expected = [];
+
+    let result = getFilteredTableData(input, moment, _);
+
+    expect(result).toStrictEqual(expected);
+
+    input.searchText = "color";
+    result = getFilteredTableData(input, moment, _);
+
+    expect(result).toStrictEqual(expected);
+    delete input.searchText;
+  });
+
   it("validates filters on table for HTML columns", () => {
     input.filters = [
       {
diff --git a/app/client/src/widgets/TableWidgetV2/widget/derived.js b/app/client/src/widgets/TableWidgetV2/widget/derived.js
index 14885dbed5fe..b4a318dba384 100644
--- a/app/client/src/widgets/TableWidgetV2/widget/derived.js
+++ b/app/client/src/widgets/TableWidgetV2/widget/derived.js
@@ -284,13 +284,46 @@ export default {
     const getTextFromHTML = (html) => {
       if (!html) return "";
 
-      const tempDiv = document.createElement("div");
+      if (typeof html === "object") {
+        html = JSON.stringify(html);
+      }
+
+      try {
+        const tempDiv = document.createElement("div");
 
-      tempDiv.innerHTML = html;
+        tempDiv.innerHTML = html;
 
-      return tempDiv.textContent || tempDiv.innerText || "";
+        return tempDiv.textContent || tempDiv.innerText || "";
+      } catch (e) {
+        return "";
+      }
     };
 
+    /**
+     * Since getTextFromHTML is an expensive operation, we need to avoid calling it unnecessarily
+     * This optimization ensures that getTextFromHTML is only called when required
+     */
+    const columnsWithHTML = Object.values(props.primaryColumns).filter(
+      (column) => column.columnType === "html",
+    );
+    const htmlColumnAliases = new Set(
+      columnsWithHTML.map((column) => column.alias),
+    );
+
+    const isFilteringByColumnThatHasHTML = props.filters?.some((filter) =>
+      htmlColumnAliases.has(filter.column),
+    );
+    const isSortingByColumnThatHasHTML =
+      props.sortOrder?.column && htmlColumnAliases.has(props.sortOrder.column);
+
+    const shouldExtractHTMLText = !!(
+      props.searchText ||
+      isFilteringByColumnThatHasHTML ||
+      isSortingByColumnThatHasHTML
+    );
+    const getKeyForExtractedTextFromHTML = (columnAlias) =>
+      `__htmlExtractedText_${columnAlias}__`;
+
     /* extend processedTableData with values from
      *  - computedValues, in case of normal column
      *  - empty values, in case of derived column
@@ -325,6 +358,12 @@ export default {
             ...processedTableData[index],
             [column.alias]: computedValue,
           };
+
+          if (shouldExtractHTMLText && column.columnType === "html") {
+            processedTableData[index][
+              getKeyForExtractedTextFromHTML(column.alias)
+            ] = getTextFromHTML(computedValue);
+          }
         });
       });
     }
@@ -514,11 +553,23 @@ export default {
                     );
                   }
                 }
-              case "html":
+              case "html": {
+                const htmlExtractedTextA =
+                  processedA[
+                    getKeyForExtractedTextFromHTML(sortByColumnOriginalId)
+                  ];
+                const htmlExtractedTextB =
+                  processedB[
+                    getKeyForExtractedTextFromHTML(sortByColumnOriginalId)
+                  ];
+
                 return sortByOrder(
-                  getTextFromHTML(processedA[sortByColumnOriginalId]) >
-                    getTextFromHTML(processedB[sortByColumnOriginalId]),
+                  (htmlExtractedTextA ??
+                    getTextFromHTML(processedA[sortByColumnOriginalId])) >
+                    (htmlExtractedTextB ??
+                      getTextFromHTML(processedB[sortByColumnOriginalId])),
                 );
+              }
               default:
                 return sortByOrder(
                   processedA[sortByColumnOriginalId].toString().toLowerCase() >
@@ -715,10 +766,6 @@ export default {
         (column) => column.columnType === "url" && column.displayText,
       );
 
-      const columnsWithHTML = Object.values(props.primaryColumns).filter(
-        (column) => column.columnType === "html",
-      );
-
       /*
        * For select columns with label and values, we need to include the label value
        * in the search and filter data
@@ -814,17 +861,23 @@ export default {
         return acc;
       }, {});
 
+      let htmlValues = {};
+
       /*
        * We don't want html tags and inline styles to match in search
        */
-      const htmlValues = columnsWithHTML.reduce((acc, column) => {
-        const value = row[column.alias];
+      if (shouldExtractHTMLText) {
+        htmlValues = columnsWithHTML.reduce((acc, column) => {
+          const value = row[column.alias];
 
-        acc[column.alias] =
-          value === null || value === undefined ? "" : getTextFromHTML(value);
+          acc[column.alias] = _.isNil(value)
+            ? ""
+            : row[getKeyForExtractedTextFromHTML(column.alias)] ??
+              getTextFromHTML(value);
 
-        return acc;
-      }, {});
+          return acc;
+        }, {});
+      }
 
       const displayedRow = {
         ...row,
@@ -832,13 +885,12 @@ export default {
         ...displayTextValues,
         ...htmlValues,
       };
-      const htmlColumns = columnsWithHTML.map((column) => column.alias);
 
       if (searchKey) {
         const combinedRowContent = [
           ...Object.values(_.omit(displayedRow, hiddenColumns)),
           ...Object.values(
-            _.omit(originalRow, [...hiddenColumns, ...htmlColumns]),
+            _.omit(originalRow, [...hiddenColumns, ...htmlColumnAliases]),
           ),
         ]
           .join(", ")
@@ -875,12 +927,16 @@ export default {
             /*
              * We don't want html tags and inline styles to match in filter conditions
              */
-            const isHTMLColumn = htmlColumns.includes(props.filters[i].column);
+            const isHTMLColumn = htmlColumnAliases.has(props.filters[i].column);
             const originalColValue = isHTMLColumn
-              ? getTextFromHTML(originalRow[props.filters[i].column])
+              ? originalRow[
+                  getKeyForExtractedTextFromHTML(props.filters[i].column)
+                ] ?? getTextFromHTML(originalRow[props.filters[i].column])
               : originalRow[props.filters[i].column];
             const displayedColValue = isHTMLColumn
-              ? getTextFromHTML(displayedRow[props.filters[i].column])
+              ? displayedRow[
+                  getKeyForExtractedTextFromHTML(props.filters[i].column)
+                ] ?? getTextFromHTML(displayedRow[props.filters[i].column])
               : displayedRow[props.filters[i].column];
 
             filterResult =