diff --git a/crates/sputnik/README.md b/crates/sputnik/README.md
index 4c2aed8ad..68413ca04 100644
--- a/crates/sputnik/README.md
+++ b/crates/sputnik/README.md
@@ -9,7 +9,7 @@ Sputnik declares the `sputnik::Session` struct which is used to capture informat
 ```sh
 body:
   command:
-    name:      config profile list
+    name:      config list
     arguments:
   machine_id:  edd890f0-3f8d-43f5-a22e-d3731d7e5042
   session_id:  a9d345b6-75f9-4bc1-9685-8475c6771610
diff --git a/docs/source/configuring.md b/docs/source/configuring.md
index 544fe28a7..45c4c6b02 100644
--- a/docs/source/configuring.md
+++ b/docs/source/configuring.md
@@ -25,7 +25,7 @@ You can provide your API key to Rover either via a [Rover command](#via-the-auth
 You can provide your API key to Rover by running the following command:
 
 ```shell
-rover config profile auth
+rover config auth
 ```
 
 This method is recommended for local development. If you have more than one API key you want to use with Rover, you can assign those keys to different [configuration profiles](#configuration-profiles).
@@ -51,7 +51,7 @@ If you don't specify a configuration profile for a command, Rover uses the defau
 To view all commands for working with configuration profiles, run the following command:
 
 ```
-rover config profile --help
+rover config --help
 ```
 
 ## Logging
diff --git a/docs/source/getting-started.md b/docs/source/getting-started.md
index eb2d6ff1d..d60f953bc 100644
--- a/docs/source/getting-started.md
+++ b/docs/source/getting-started.md
@@ -34,7 +34,7 @@ After you install Rover, you should authenticate it with [Apollo Studio](https:/
 Run the following command:
 
 ```shell
-rover config profile auth
+rover config auth
 ```
 
 This command instructs you where to obtain a personal API key and helps you set up a configuration profile. For more information, see [Configuring Rover](./configuring#configuration-profiles).
diff --git a/src/cli.rs b/src/cli.rs
index de6e22535..52ed8c97b 100644
--- a/src/cli.rs
+++ b/src/cli.rs
@@ -22,7 +22,7 @@ Read the getting started guide: https://go.apollo.dev/r/start
 To begin working with Rover and to authenticate with Apollo Studio, 
 run the following command:
 
-    $ rover config profile auth
+    $ rover config auth
 
 This will prompt you for an API Key that can be generated in Apollo Studio.
 
diff --git a/src/command/config/profile/auth.rs b/src/command/config/auth.rs
similarity index 86%
rename from src/command/config/profile/auth.rs
rename to src/command/config/auth.rs
index 3cbd9f5db..c72ee5cdf 100644
--- a/src/command/config/profile/auth.rs
+++ b/src/command/config/auth.rs
@@ -9,14 +9,16 @@ use houston as config;
 use crate::command::RoverStdout;
 
 #[derive(Debug, Serialize, StructOpt)]
-/// Set a configuration profile's Apollo Studio API key
+/// Authenticate a configuration profile with an API key
 ///
-/// Running this command with the --profile flag will create a new
-/// named profile that can be used across Rover with the --profile
-/// flag.
+/// Running this command with a --profile <name> argument will create a new
+/// profile that can be referenced by name across Rover with the --profile
+/// <name> argument.
 ///
-/// Running without the --profile flag will set the api key for
-/// the `default` profile.
+/// Running without the --profile flag will set an API key for
+/// a profile named "default".
+///
+/// See https://go.apollo.dev/r/api-keys for more details on Apollo's API keys.
 pub struct Auth {
     #[structopt(long = "profile", default_value = "default")]
     #[serde(skip_serializing)]
diff --git a/src/command/config/profile/delete.rs b/src/command/config/delete.rs
similarity index 100%
rename from src/command/config/profile/delete.rs
rename to src/command/config/delete.rs
diff --git a/src/command/config/profile/list.rs b/src/command/config/list.rs
similarity index 100%
rename from src/command/config/profile/list.rs
rename to src/command/config/list.rs
diff --git a/src/command/config/mod.rs b/src/command/config/mod.rs
index c01c46d43..1ca4b20c5 100644
--- a/src/command/config/mod.rs
+++ b/src/command/config/mod.rs
@@ -1,5 +1,8 @@
+mod auth;
 mod clear;
-mod profile;
+mod delete;
+mod list;
+mod show;
 
 use anyhow::Result;
 use serde::Serialize;
@@ -17,17 +20,29 @@ pub struct Config {
 
 #[derive(Debug, Serialize, StructOpt)]
 pub enum Command {
-    /// Manage configuration profiles
-    Profile(profile::Profile),
+    /// Authenticate a configuration profile with an API token
+    Auth(auth::Auth),
 
-    /// Clear ALL configuration
+    /// Clear ALL configuration profiles
     Clear(clear::Clear),
+
+    /// Delete a configuration profile
+    Delete(delete::Delete),
+
+    /// List all configuration profiles
+    List(list::List),
+
+    /// View a configuration profile's details
+    Show(show::Show),
 }
 
 impl Config {
     pub fn run(&self, config: config::Config) -> Result<RoverStdout> {
         match &self.command {
-            Command::Profile(command) => command.run(config),
+            Command::Auth(command) => command.run(config),
+            Command::List(command) => command.run(config),
+            Command::Show(command) => command.run(config),
+            Command::Delete(command) => command.run(config),
             Command::Clear(command) => command.run(config),
         }
     }
diff --git a/src/command/config/profile/mod.rs b/src/command/config/profile/mod.rs
deleted file mode 100644
index e9ceebde7..000000000
--- a/src/command/config/profile/mod.rs
+++ /dev/null
@@ -1,49 +0,0 @@
-mod auth;
-mod delete;
-mod list;
-mod show;
-
-use anyhow::Result;
-use serde::Serialize;
-use structopt::StructOpt;
-
-use crate::command::RoverStdout;
-
-use houston as config;
-
-#[derive(Debug, Serialize, StructOpt)]
-/// Commands for managing configuration profiles
-///
-/// A profile is a saved set of global configuration options.
-///
-/// For more on how profiles work, see here: https://go.apollo.dev/r/profiles
-pub struct Profile {
-    #[structopt(subcommand)]
-    command: Command,
-}
-
-impl Profile {
-    pub fn run(&self, config: config::Config) -> Result<RoverStdout> {
-        match &self.command {
-            Command::Auth(command) => command.run(config),
-            Command::List(command) => command.run(config),
-            Command::Show(command) => command.run(config),
-            Command::Delete(command) => command.run(config),
-        }
-    }
-}
-
-#[derive(Debug, Serialize, StructOpt)]
-pub enum Command {
-    /// Set a configuration profile's Apollo Studio API key
-    Auth(auth::Auth),
-
-    /// List all configuration profiles
-    List(list::List),
-
-    /// View a configuration profile's details
-    Show(show::Show),
-
-    /// Delete a configuration profile
-    Delete(delete::Delete),
-}
diff --git a/src/command/config/profile/show.rs b/src/command/config/show.rs
similarity index 100%
rename from src/command/config/profile/show.rs
rename to src/command/config/show.rs
diff --git a/src/telemetry.rs b/src/telemetry.rs
index 0ded3380e..2b208ba21 100644
--- a/src/telemetry.rs
+++ b/src/telemetry.rs
@@ -134,13 +134,13 @@ mod tests {
     #[test]
     fn it_can_serialize_commands() {
         let cli_name = env!("CARGO_PKG_NAME");
-        let args = vec![cli_name, "config", "profile", "list"];
+        let args = vec![cli_name, "config", "list"];
         let rover = Rover::from_iter(args);
         let actual_serialized_command = rover
             .serialize_command()
             .expect("could not serialize command");
         let expected_serialized_command = Command {
-            name: "config profile list".to_string(),
+            name: "config list".to_string(),
             arguments: HashMap::new(),
         };
         assert_eq!(actual_serialized_command, expected_serialized_command);
@@ -149,14 +149,7 @@ mod tests {
     #[test]
     fn it_can_serialize_commands_with_arguments() {
         let cli_name = env!("CARGO_PKG_NAME");
-        let args = vec![
-            cli_name,
-            "config",
-            "profile",
-            "show",
-            "default",
-            "--sensitive",
-        ];
+        let args = vec![cli_name, "config", "show", "default", "--sensitive"];
         let rover = Rover::from_iter(args);
         let actual_serialized_command = rover
             .serialize_command()
@@ -164,7 +157,7 @@ mod tests {
         let mut expected_arguments = HashMap::new();
         expected_arguments.insert("sensitive".to_string(), json!(true));
         let expected_serialized_command = Command {
-            name: "config profile show".to_string(),
+            name: "config show".to_string(),
             arguments: expected_arguments,
         };
         assert_eq!(actual_serialized_command, expected_serialized_command);
@@ -174,7 +167,7 @@ mod tests {
     fn it_respects_apollo_telemetry_url() {
         let apollo_telemetry_url = "https://example.com/telemetry";
         let cli_name = env!("CARGO_PKG_NAME");
-        let args = vec![cli_name, "config", "profile", "list"];
+        let args = vec![cli_name, "config", "list"];
         let mut rover = Rover::from_iter(args);
         rover
             .env_store
@@ -191,7 +184,7 @@ mod tests {
     #[test]
     fn it_can_be_disabled() {
         let cli_name = env!("CARGO_PKG_NAME");
-        let args = vec![cli_name, "config", "profile", "list"];
+        let args = vec![cli_name, "config", "list"];
         let mut rover = Rover::from_iter(args);
         rover.env_store.insert(RoverEnvKey::TelemetryDisabled, "1");
         let expect_enabled = false;
@@ -203,7 +196,7 @@ mod tests {
     #[test]
     fn it_is_enabled_by_default() {
         let cli_name = env!("CARGO_PKG_NAME");
-        let args = vec![cli_name, "config", "profile", "list"];
+        let args = vec![cli_name, "config", "list"];
         let rover = Rover::from_iter(args);
         let expect_enabled = true;
         let is_telemetry_enabled = rover.is_telemetry_enabled().unwrap();
diff --git a/tests/config/api_key.rs b/tests/config/api_key.rs
index 23cdb109d..71753efce 100644
--- a/tests/config/api_key.rs
+++ b/tests/config/api_key.rs
@@ -5,7 +5,6 @@ use predicates::prelude::*;
 fn it_has_a_config_profile_auth_command() {
     let mut cmd = Command::cargo_bin("rover").unwrap();
     cmd.arg("config")
-        .arg("profile")
         .arg("auth")
         .arg("--help")
         .assert()
@@ -15,11 +14,6 @@ fn it_has_a_config_profile_auth_command() {
 #[test]
 fn it_errors_on_an_empty_apikey() {
     let mut cmd = Command::cargo_bin("rover").unwrap();
-    let result = cmd
-        .arg("config")
-        .arg("profile")
-        .arg("auth")
-        .write_stdin("")
-        .assert();
+    let result = cmd.arg("config").arg("auth").write_stdin("").assert();
     result.stderr(predicate::str::contains("empty"));
 }
diff --git a/tests/config/profile.rs b/tests/config/profile.rs
index 06281a207..039e1bce1 100644
--- a/tests/config/profile.rs
+++ b/tests/config/profile.rs
@@ -20,7 +20,6 @@ fn it_can_list_no_profiles() {
             RoverEnvKey::ConfigHome.to_string(),
             get_temp_dir().to_string_lossy().to_string(),
         )
-        .arg("profile")
         .arg("list")
         .assert();
     result.stderr(predicate::str::contains("No profiles"));
@@ -40,7 +39,6 @@ fn it_can_list_one_profile() {
             temp_dir.to_string_lossy().to_string(),
         )
         .arg("config")
-        .arg("profile")
         .arg("list")
         .assert();
     result.stderr(predicate::str::contains(CUSTOM_PROFILE));