diff --git a/site/_includes/footer.html b/site/_includes/footer.html
index f965817e04..675700a048 100644
--- a/site/_includes/footer.html
+++ b/site/_includes/footer.html
@@ -10,6 +10,10 @@
      under the terms of
      the <a href="https://www.apache.org/licenses/LICENSE-2.0.html">
      Apache&nbsp;License&nbsp;v2</a>. Apache Calcite and its logo are
-     trademarks of the Apache Software Foundation.</p>
+     trademarks of the Apache Software Foundation.
+  </p>
+  <p>
+      <a href="https://privacy.apache.org/policies/privacy-policy-public.html">Privacy Policy</a>
+  </p>
   </div>
 </footer>