diff --git a/ci/apache-arrow.rb b/ci/apache-arrow.rb
index 84e993680fcb3..8f08f96df6537 100644
--- a/ci/apache-arrow.rb
+++ b/ci/apache-arrow.rb
@@ -1,7 +1,7 @@
 class ApacheArrow < Formula
   desc "Columnar in-memory analytics layer designed to accelerate big data"
   homepage "https://arrow.apache.org/"
-  url "https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-0.14.1.9000/apache-arrow-0.14.1.9000.tar.gz"
+  url "https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-0.15.0-SNAPSHOT/apache-arrow-0.15.0-SNAPSHOT.tar.gz"
   sha256 "9948ddb6d4798b51552d0dca3252dd6e3a7d0f9702714fc6f5a1b59397ce1d28"
   head "https://github.com/apache/arrow.git"
 
diff --git a/dev/release/00-prepare-test.rb b/dev/release/00-prepare-test.rb
index 7671da1b89eaf..8b6c234f4e6e8 100644
--- a/dev/release/00-prepare-test.rb
+++ b/dev/release/00-prepare-test.rb
@@ -95,7 +95,7 @@ def test_update_version_pre_tag
                    {
                      path: "ci/apache-arrow.rb",
                      hunks: [
-                       ["-  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@previous_version}.9000/apache-arrow-#{@previous_version}.9000.tar.gz\"",
+                       ["-  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@snapshot_version}/apache-arrow-#{@snapshot_version}.tar.gz\"",
                         "+  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@release_version}/apache-arrow-#{@release_version}.tar.gz\""],
                      ],
                    },
@@ -259,7 +259,7 @@ def test_update_version_post_tag
                      path: "ci/apache-arrow.rb",
                      hunks: [
                        ["-  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@release_version}/apache-arrow-#{@release_version}.tar.gz\"",
-                        "+  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@release_version}.9000/apache-arrow-#{@release_version}.9000.tar.gz\""],
+                        "+  url \"https://www.apache.org/dyn/closer.cgi?path=arrow/arrow-#{@next_snapshot_version}/apache-arrow-#{@next_snapshot_version}.tar.gz\""],
                      ],
                    },
                    {
diff --git a/dev/release/00-prepare.sh b/dev/release/00-prepare.sh
index 16747d1f84784..330d6248bb848 100755
--- a/dev/release/00-prepare.sh
+++ b/dev/release/00-prepare.sh
@@ -60,7 +60,7 @@ update_versions() {
   rm -f PKGBUILD.bak
   git add PKGBUILD
   sed -i.bak -E -e \
-    "s/arrow-[0-9.]+[0-9]+/arrow-${r_version}/g" \
+    "s/arrow-[0-9.\-]+[0-9SNAPHOT]+/arrow-${version}/g" \
     apache-arrow.rb
   rm -f apache-arrow.rb.bak
   git add apache-arrow.rb