diff --git a/app/controllers/idv/welcome_controller.rb b/app/controllers/idv/welcome_controller.rb
index 77e84bbb04d..ba1754d6b31 100644
--- a/app/controllers/idv/welcome_controller.rb
+++ b/app/controllers/idv/welcome_controller.rb
@@ -12,8 +12,7 @@ def show
       Funnel::DocAuth::RegisterStep.new(current_user.id, sp_session[:issuer]).
         call('welcome', :view, true)
 
-      @sp_name = decorated_sp_session.sp_name || APP_NAME
-      @title = t('doc_auth.headings.welcome', sp_name: @sp_name)
+      @presenter = Idv::WelcomePresenter.new(decorated_sp_session)
     end
 
     def update
diff --git a/app/presenters/idv/welcome_presenter.rb b/app/presenters/idv/welcome_presenter.rb
new file mode 100644
index 00000000000..6f938c937a5
--- /dev/null
+++ b/app/presenters/idv/welcome_presenter.rb
@@ -0,0 +1,82 @@
+module Idv
+  class WelcomePresenter
+    include ActionView::Helpers::TranslationHelper
+    include Rails.application.routes.url_helpers
+    include LinkHelper
+    include ActionView::Helpers::UrlHelper
+
+    attr_accessor :url_options
+
+    def initialize(decorated_sp_session)
+      @decorated_sp_session = decorated_sp_session
+      @url_options = {}
+    end
+
+    def sp_name
+      decorated_sp_session.sp_name || APP_NAME
+    end
+
+    def title
+      t('doc_auth.headings.welcome', sp_name: sp_name)
+    end
+
+    def selfie_required?
+      decorated_sp_session.selfie_required?
+    end
+
+    def explanation_text(help_link)
+      if selfie_required?
+        t(
+          'doc_auth.info.stepping_up_html',
+          sp_name:,
+          link_html: help_link,
+        )
+      else
+        t(
+          'doc_auth.info.getting_started_html',
+          sp_name: sp_name,
+          link_html: help_link,
+        )
+      end
+    end
+
+    def bullet_points
+      [
+        if selfie_required?
+          bullet_point(
+            t('doc_auth.instructions.bullet1_with_selfie'),
+            t('doc_auth.instructions.text1_with_selfie'),
+          )
+        else
+          bullet_point(
+            t('doc_auth.instructions.bullet1'),
+            t('doc_auth.instructions.text1'),
+          )
+        end,
+
+        bullet_point(
+          t('doc_auth.instructions.bullet2'),
+          t('doc_auth.instructions.text2'),
+        ),
+
+        bullet_point(
+          t('doc_auth.instructions.bullet3'),
+          t('doc_auth.instructions.text3'),
+        ),
+
+        bullet_point(
+          t('doc_auth.instructions.bullet4', app_name: sp_name),
+          t('doc_auth.instructions.text4'),
+        ),
+      ]
+    end
+
+    private
+
+    attr_accessor :decorated_sp_session
+
+    def bullet_point(bullet, text)
+      OpenStruct.new(bullet: bullet, text: text)
+    end
+  end
+end
diff --git a/app/views/idv/welcome/show.html.erb b/app/views/idv/welcome/show.html.erb
index 0ce1009fd3c..950e6f58096 100644
--- a/app/views/idv/welcome/show.html.erb
+++ b/app/views/idv/welcome/show.html.erb
@@ -1,15 +1,13 @@
-<% self.title = @title %>
+<% self.title = @presenter.title %>
 <%= render JavascriptRequiredComponent.new(
       header: t('idv.welcome.no_js_header'),
-      intro: t('idv.welcome.no_js_intro', sp_name: @sp_name),
+      intro: t('idv.welcome.no_js_intro', sp_name: @presenter.sp_name),
       location: :idv_welcome,
     ) do %>
-<%= render PageHeadingComponent.new.with_content(@title) %>
+<%= render PageHeadingComponent.new.with_content(@presenter.title) %>
   <p>
-    <%= t(
-          'doc_auth.info.getting_started_html',
-          sp_name: @sp_name,
-          link_html: new_tab_link_to(
+    <%= @presenter.explanation_text(
+          new_tab_link_to(
             t('doc_auth.info.getting_started_learn_more'),
             help_center_redirect_path(
               category: 'verify-your-identity',
@@ -25,31 +23,19 @@
   <h2><%= t('doc_auth.instructions.getting_started') %></h2>
 
   <%= render ProcessListComponent.new(heading_level: :h3, class: 'margin-y-3') do |c| %>
-    <% if decorated_sp_session.selfie_required? %>
-      <%= c.with_item(heading: t('doc_auth.instructions.bullet1_with_selfie')) do %>
-        <p><%= t('doc_auth.instructions.text1_with_selfie') %></p>
+    <% @presenter.bullet_points.each do |point| %>
+      <%= c.with_item(heading: point.bullet) do %>
+        <p><%= point.text %></p>
       <% end %>
-    <% else %>
-      <%= c.with_item(heading: t('doc_auth.instructions.bullet1')) do %>
-        <p><%= t('doc_auth.instructions.text1') %></p>
-      <% end %>
-    <% end %>
-    <%= c.with_item(heading: t('doc_auth.instructions.bullet2')) do %>
-      <p><%= t('doc_auth.instructions.text2') %></p>
-    <% end %>
-    <%= c.with_item(heading: t('doc_auth.instructions.bullet3')) do %>
-      <p><%= t('doc_auth.instructions.text3') %></p>
-    <% end %>
-    <%= c.with_item(heading: t('doc_auth.instructions.bullet4', app_name: APP_NAME)) do %>
-      <p><%= t('doc_auth.instructions.text4') %></p>
     <% end %>
   <% end %>
-<%= simple_form_for(
-      :doc_auth,
-      url: url_for,
-      method: 'put',
-      html: { autocomplete: 'off', class: 'margin-top-2 margin-bottom-5 js-consent-continue-form' },
-    ) do |f| %>
+
+  <%= simple_form_for(
+        :doc_auth,
+        url: url_for,
+        method: 'put',
+        html: { autocomplete: 'off', class: 'margin-top-2 margin-bottom-5 js-consent-continue-form' },
+      ) do |f| %>
 
   <div class="margin-top-4">
     <%= render(
diff --git a/config/locales/doc_auth/en.yml b/config/locales/doc_auth/en.yml
index 831d908172f..a5d5dd2d1f0 100644
--- a/config/locales/doc_auth/en.yml
+++ b/config/locales/doc_auth/en.yml
@@ -231,6 +231,8 @@ en:
         too_many_faces: TOO MANY FACES
       ssn: We need your Social Security number to verify your name, date of birth and
         address.
+      stepping_up_html: 'Verify your identity again and take a photo of yourself to
+        access this service. %{link_html}'
       tag: Recommended
       upload_from_computer: Don’t have a phone? Upload photos of your ID from this computer.
       upload_from_phone: You won’t have to sign in again, and you’ll switch back to
diff --git a/config/locales/doc_auth/es.yml b/config/locales/doc_auth/es.yml
index 1902a1f4b41..13d64ea0478 100644
--- a/config/locales/doc_auth/es.yml
+++ b/config/locales/doc_auth/es.yml
@@ -269,6 +269,8 @@ es:
         too_many_faces: HAY DEMASIADAS CARAS
       ssn: Necesitamos su número de Seguro Social para validar su nombre, fecha de
         nacimiento y dirección.
+      stepping_up_html: 'Verifica tu identidad de nuevo y tómate una foto para acceder
+        a este servicio. %{link_html}'
       tag: Recomendado
       upload_from_computer: ¿No tiene teléfono? Suba fotos de su documento de
         identidad desde esta computadora.
diff --git a/config/locales/doc_auth/fr.yml b/config/locales/doc_auth/fr.yml
index 5928afcc3a0..68ac732127a 100644
--- a/config/locales/doc_auth/fr.yml
+++ b/config/locales/doc_auth/fr.yml
@@ -279,6 +279,8 @@ fr:
         too_many_faces: TROP DE VISAGES
       ssn: Nous avons besoin de votre numéro de sécurité sociale pour vérifier votre
         nom, date de naissance et adresse.
+      stepping_up_html: 'Vérifiez à nouveau votre identité et prenez une photo de vous
+        pour accéder à ce service. %{link_html}'
       tag: Recommandation
       upload_from_computer: Vous n’avez pas de téléphone ? Téléchargez les photos de
         votre carte d’identité depuis cet ordinateur.
diff --git a/spec/features/idv/end_to_end_idv_spec.rb b/spec/features/idv/end_to_end_idv_spec.rb
index 397021e9937..43a610fab01 100644
--- a/spec/features/idv/end_to_end_idv_spec.rb
+++ b/spec/features/idv/end_to_end_idv_spec.rb
@@ -150,6 +150,13 @@ def validate_welcome_page
     expect(page).to have_current_path(idv_welcome_path)
 
     expect(page).to have_content t('doc_auth.headings.welcome', sp_name: sp_name)
+
+    stepping_up_info_message = t(
+      'doc_auth.info.stepping_up_html',
+      sp_name: sp.name,
+      link_html: '',
+    )
+    expect(page).not_to have_content(stepping_up_info_message)
   end
 
   def validate_agreement_page
diff --git a/spec/features/idv/step_up_spec.rb b/spec/features/idv/step_up_spec.rb
index 3085068aa52..62c79364c72 100644
--- a/spec/features/idv/step_up_spec.rb
+++ b/spec/features/idv/step_up_spec.rb
@@ -21,6 +21,14 @@
 
     expect(page).to have_current_path(idv_welcome_path)
 
+    stepping_up_info_message = t(
+      'doc_auth.info.stepping_up_html',
+      sp_name: sp.name,
+      link_html: '',
+    )
+
+    expect(page).to have_content(stepping_up_info_message)
+
     complete_proofing_steps(with_selfie: true)
   end
 
diff --git a/spec/presenters/idv/welcome_presenter_spec.rb b/spec/presenters/idv/welcome_presenter_spec.rb
new file mode 100644
index 00000000000..2cb0fe29c76
--- /dev/null
+++ b/spec/presenters/idv/welcome_presenter_spec.rb
@@ -0,0 +1,136 @@
+require 'rails_helper'
+
+RSpec.describe Idv::WelcomePresenter do
+  subject(:presenter) { Idv::WelcomePresenter.new(decorated_sp_session) }
+
+  let(:sp) { build(:service_provider) }
+
+  let(:sp_session) { {} }
+
+  let(:decorated_sp_session) do
+    ServiceProviderSession.new(
+      sp: sp,
+      view_context: nil,
+      sp_session: sp_session,
+      service_provider_request: nil,
+    )
+  end
+
+  it 'gives us the correct sp_name' do
+    expect(presenter.sp_name).to eq(sp.friendly_name)
+  end
+
+  it 'gives us the correct title' do
+    expect(presenter.title).to eq(t('doc_auth.headings.welcome', sp_name: sp.friendly_name))
+  end
+
+  describe 'the explanation' do
+    let(:help_link) { '<a href="https://www.example.com>Learn more about verifying your identity</a>' }
+
+    context 'when a selfie is not required' do
+      it 'uses the getting started message' do
+        expect(presenter.explanation_text(help_link)).to eq(
+          t(
+            'doc_auth.info.getting_started_html',
+            sp_name: sp.friendly_name,
+            link_html: help_link,
+          ),
+        )
+      end
+    end
+
+    context 'when a selfie is required' do
+      let(:sp_session) do
+        { biometric_comparison_required: true }
+      end
+
+      before do
+        allow(IdentityConfig.store).to receive(:doc_auth_selfie_capture_enabled).and_return(true)
+      end
+
+      it 'uses the stepping up message' do
+        expect(presenter.explanation_text(help_link)).to eq(
+          t(
+            'doc_auth.info.stepping_up_html',
+            sp_name: sp.friendly_name,
+            link_html: help_link,
+          ),
+        )
+      end
+    end
+  end
+
+  describe 'the bullet points' do
+    context 'when a selfie is not required' do
+      it 'uses the no selfie bullet point 1 header' do
+        expect(presenter.bullet_points[0].bullet).to eq(
+          t('doc_auth.instructions.bullet1'),
+        )
+      end
+
+      it 'uses the no selfie bullet point 1 text' do
+        expect(presenter.bullet_points[0].text).to eq(
+          t('doc_auth.instructions.text1'),
+        )
+      end
+    end
+
+    context 'when a selfie is required' do
+      let(:sp_session) do
+        { biometric_comparison_required: true }
+      end
+
+      before do
+        allow(IdentityConfig.store).to receive(:doc_auth_selfie_capture_enabled).and_return(true)
+      end
+
+      it 'uses the selfie bullet point 1 header' do
+        expect(presenter.bullet_points[0].bullet).to eq(
+          t('doc_auth.instructions.bullet1_with_selfie'),
+        )
+      end
+
+      it 'uses the selfie bullet point 1 text' do
+        expect(presenter.bullet_points[0].text).to eq(
+          t('doc_auth.instructions.text1_with_selfie'),
+        )
+      end
+    end
+
+    it 'shows the bullet point 2 header' do
+      expect(presenter.bullet_points[1].bullet).to eq(
+        t('doc_auth.instructions.bullet2'),
+      )
+    end
+
+    it 'shows the bullet point 2 text' do
+      expect(presenter.bullet_points[1].text).to eq(
+        t('doc_auth.instructions.text2'),
+      )
+    end
+
+    it 'shows the bullet point 3 header' do
+      expect(presenter.bullet_points[2].bullet).to eq(
+        t('doc_auth.instructions.bullet3'),
+      )
+    end
+
+    it 'shows the bullet point 3 text' do
+      expect(presenter.bullet_points[2].text).to eq(
+        t('doc_auth.instructions.text3'),
+      )
+    end
+
+    it 'shows the bullet point 4 header' do
+      expect(presenter.bullet_points[3].bullet).to eq(
+        t('doc_auth.instructions.bullet4', app_name: sp.friendly_name),
+      )
+    end
+
+    it 'shows the bullet point 4 text' do
+      expect(presenter.bullet_points[3].text).to eq(
+        t('doc_auth.instructions.text4'),
+      )
+    end
+  end
+end
diff --git a/spec/views/idv/welcome/show.html.erb_spec.rb b/spec/views/idv/welcome/show.html.erb_spec.rb
index 12cd6916e6c..516365708b4 100644
--- a/spec/views/idv/welcome/show.html.erb_spec.rb
+++ b/spec/views/idv/welcome/show.html.erb_spec.rb
@@ -1,25 +1,26 @@
 require 'rails_helper'
 
 RSpec.describe 'idv/welcome/show.html.erb' do
-  let(:user_fully_authenticated) { true }
-  let(:sp_name) { nil }
+  include Devise::Test::ControllerHelpers
+
   let(:selfie_required) { false }
+  let(:selfie_capture_enabled) { false }
   let(:user) { create(:user) }
+  let(:sp_session) { {} }
 
   before do
-    @decorated_sp_session = instance_double(ServiceProviderSession)
-    allow(@decorated_sp_session).to receive(:sp_name).and_return(sp_name)
-    allow(@decorated_sp_session).to receive(:selfie_required?).and_return(selfie_required)
-    @sp_name = @decorated_sp_session.sp_name || APP_NAME
-    @title = t('doc_auth.headings.welcome', sp_name: @sp_name)
-    allow(view).to receive(:decorated_sp_session).and_return(@decorated_sp_session)
-    allow(view).to receive(:user_fully_authenticated?).and_return(user_fully_authenticated)
-    allow(view).to receive(:user_signing_up?).and_return(false)
-    allow(view).to receive(:url_for).and_wrap_original do |method, *args, &block|
-      method.call(*args, &block)
-    rescue
-      ''
-    end
+    sp = build(:service_provider)
+    decorated_sp_session = ServiceProviderSession.new(
+      sp: sp,
+      view_context: nil,
+      sp_session: sp_session,
+      service_provider_request: nil,
+    )
+    presenter = Idv::WelcomePresenter.new(decorated_sp_session)
+    assign(:presenter, presenter)
+
+    allow(IdentityConfig.store).to receive(:doc_auth_selfie_capture_enabled).
+      and_return(selfie_capture_enabled)
   end
 
   context 'in doc auth with an authenticated user' do
@@ -33,7 +34,9 @@
     end
 
     it 'renders the welcome template' do
-      expect(rendered).to have_content(@title)
+      expect(rendered).to have_content(
+        t('doc_auth.headings.welcome', sp_name: 'Test Service Provider'),
+      )
       expect(rendered).to have_content(t('doc_auth.instructions.getting_started'))
       expect(rendered).to have_content(t('doc_auth.instructions.bullet1'))
       expect(rendered).to have_link(
@@ -49,7 +52,11 @@
     end
 
     context 'when the SP requests IAL2 verification' do
-      let(:selfie_required) { true }
+      let(:sp_session) do
+        { biometric_comparison_required: true }
+      end
+
+      let(:selfie_capture_enabled) { true }
 
       it 'renders a modified welcome template' do
         expect(rendered).to have_content(t('doc_auth.instructions.bullet1_with_selfie'))